Reclaiming the Word Trump

Are you fed up hearing about Trump?

Smug Trump
Photo credit: Gage Skidmore on flickr

Trump is in the news constantly, not just in the US, but everywhere. In the UK there is something about him every single day. The UK media are obsessed with him and the things he says and does.

Well I for one have had enough. There are other news stories in the world and the word trump is not and should not be synonymous with one person.

So here is my plan. Let’s talk about the other trumps. Let’s share stories about the other trumps. In short, let’s trump Trump and drown out the noise created by him. Continue reading “Reclaiming the Word Trump”

Is there a cloud hanging over Microsoft?

A dark cloud hanging over Microsoft

It’s no secret that Microsoft have been seeing their grip on the software market start to slide. It wasn’t that long ago that Microsoft Office was synonymous with business productivity software. It still is to a large extent, but there are a growing number of individuals and businesses looking elsewhere for their applications.

The same can be said for Windows as well. While PC and laptop sales have been slumping generally, what has been gaining market share in spades? Google Chromebooks, that’s what. Continue reading “Is there a cloud hanging over Microsoft?”

Why you should blog

Blog. Blog. Blog. Blog. Blog.People knowledgeable in SEO (Search Engine Optimization) techniques will tell you that you should be creating new content for your website all the time.

This is true! Purely from a search engine perspective, it means the search engines have something new and juicy to crawl through and consume, ready to be regurgitated in search results. Search engines love new content!

Secondly, each time you create a new post, that post is a web page in it’s own right and stands a chance of appearing in search results. Therefore, you will be increasing your chances of appearing in search results. Search engines love new content!

However, people love reading new things too and they are the most important reason for putting anything online. You won’t get repeat visitors to your website if all you have are the same three or four pages that you had two years ago. People love new content!

Similarly, if you write something useful that people may want to actively go and read, you will be doing yourself a big favour. The more useful something is the more chance you have of creating something with evergreen potential that visitors will share and share again. People love new content!

Now, you may be reading this and thinking, “Phshyeah right.” Maybe you don’t know what to blog about, or you feel uncomfortable sharing your thoughts in public.

Well, we all start somewhere and a good place to start is by reading this post by Mike Allton. You Are A Bad Blogger. But That’s OK!

Another tip is to start small if you have to and post something on a social network. It’s called micro blogging for a reason.

The worst thing that can happen is that no one reads your post, but at least you will have tried.

Is technology changing our behaviour?

How we communicate with the outside world is constantly changing and we have come a long way in a short space of time.

If you or I wanted to ‘talk’ with one another in years gone by, we would have written a letter, which would have taken time to reach the recipient. The simple act of writing a letter takes careful thought and consideration. Usually the recipient is someone we know, or have been invited to write to. Continue reading “Is technology changing our behaviour?”

The culture of social networks

Social networks have come a long way since the old days of bulletin boards and discussion forums. Yes, they are technically social networks too and they do still exist!

Technologically speaking, the social networks all vie with each other, trying to get the upper hand. A lot of copying goes on, which means as soon as one social network does something new, interesting and useful, the other major networks will soon catch up and implement their own version. Take a look at hash tags, photo editing and trending topics as an example.

So what sets a social network apart from it’s fellow rivals?

There are certain differences that go hand in hand with the way each particular service has been built. The most obvious being… Continue reading “The culture of social networks”

When is the best time to read a tweet?

A lot of thought goes into making a blog, a post, a tweet or what ever you want to call it.

Seriously! People spend ages creating great copy, coupled with fantastic images and super SEO.

Then that dreadful moment arrives, where their treasured post is ready for consumption (not TB) and they are faced with the impossible question…

“When is the best time to tweet?”

Continue reading “When is the best time to read a tweet?”